Entrepreneurship: New Perspectives Author : Scott Gibson Subject : Entrepreneurship ISBN :9781639891795 Entrepreneurship is the field in which something of value is created, extracted or innovated. It involves designing, launching and running a new business. It encompasses the ability and willingness to Read More |
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Human Resource Management: Current Perspectives Author : Nina Clarke Subject : Human Resource Management ISBN :9781639892761 The set of different people who make up the workforce of a business sector, an organization, or an economy is referred to as human resource. The strategic approach of effectively managing these resources Read More |
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Introduction to Strategic Public Relations Author : Alexandra Moore Subject : Human Resource Management ISBN :9781639893126 common goal of creating a unique and profitable brand. It is also concerned with the management Read More |
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Leadership: Strategy and Tactics Author : George Walker Subject : Management ISBN :9781639893232 The capability of an individual, a group or an organization to influence or guide other individuals or organizations for the accomplishment of a specific goal is termed as leadership. Various theories Read More |
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Personal Development for Life and Work Author : Brenda Jones Subject : Management ISBN :9781639894093 Personal development is essential to improve an individual’s personality as well as their professional skills. There are a variety of programs, assessment systems and techniques that facilitate personal Read More |
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Customer Relationship Management Author : Bertram Smith Subject : Marketing Management ISBN :9781639891429 Customer relationship management or CRM is a set of practices that enable companies to analyze customer-company interaction with a view to retain customers, increase sales and discover potential customers. Read More |
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Essentials of Sales Management Author : Margaret Miller Subject : Marketing Management ISBN :9781639891900 branches that fall under the discipline of brand management and how such concepts have practical Read More |
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Marketing: An Integrated Approach Author : Dolores Brown Subject : Marketing Management ISBN :9781639893423 applications. While understanding the long-term perspectives of the topics, it makes an effort in Read More |
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Author : Clark Hiddleston Subject : Supply Chain Management ISBN :9781639893355 Logistics refers to the organization and implementation of a complex operation. It primarily refers to the management of the flow of goods and services from point of origin to the point of consumption. Read More |
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Artificial Intelligence: Advanced Algorithms Author : Jeremy Rogerson Subject : Artificial Intelligence ISBN :9781639890613 The simulation of intelligence in machines is termed as artificial intelligence (AI). The understanding and development of AI is built on the principles of mathematics, computer science, linguistics and Read More |